Dar es Salaam, August 15–17, 2025 – The highly anticipated Kariakoo Festival (@kariakoofestival) is back, promising an unmatched 72-hour day-and-night experience that will turn Kariakoo — the heartbeat of East and Central African trade — into a one-stop sales bazaar connecting hundreds of traders, public institutions, service providers, and thousands of customers from across the region and beyond.
With over 300 participating businesses from within and outside Kariakoo, shoppers will enjoy wholesale, retail, and special discount sales of up to 50% off on selected products. The festival aims to create a vibrant platform for trade, networking, and cultural exchange, uniting more than eight African countries under one bustling roof.
Beyond shopping, the event will feature A-list music performances, a lively nightlife atmosphere, and the famous Kariakoo Nyama Choma experience, ensuring visitors enjoy both commerce and culture around the clock.
Festival Dates: 15–17 August 2025
Location: Kariakoo Market – The Heart of East African Trade
Organizers describe it as “the vibe with no limits”, merging shopping, services, and entertainment in a truly East and Central African style.