Iworld earbuds

It is designed in Kenya and assembled in China. I managed to buy it at 2499 on jumia. It has good sound quality. The major disadvantage is lack of app support.

https://www.youtube.com/watch?v=rR6Bh-cOvUQ

Besides a designed in KE, what differentiates it with say Oraimo or others in such a crowded market? Think J Blessing tried this space and went out of business. Price cannibalism.

oraimo freepods 3 has muddy bass whereas iworld has clear bass