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[MEDIA=twitter]1645813225974562817[/MEDIA]
Vile inafaa
Beer is disgusting. Let them fight each other
Budweiser original ni beer swafi sana. Bud light tho’ … not so much
some good old cheap carling or corona extra does the trick
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Dylan ni nani?
Corona Extra
Bud Light’s parent company Anheuser-Busch InBev loses more than $6 billion in market capitalization since announcing its partnership with a polarizing transgender internet personality.
Announced on April 2, the company’s partnership with 26-year-old Dylan Mulvaney has since sparked outrage and calls for a boycott - and now appears to be hitting Anheuser-Busch where it matters most: the stocks.
After the big announcement, the shares of the Belgium-based brewer had been trading around $66 - a high not seen since before the pandemic.
After the market closed on Wednesday, the beer giant’s stock was trading at roughly $63, a more than 5 percent decrease in Anheuser-Busch’s total share value - a concept that is more commonly known as ‘market capitalization.’
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Currently, at $125.73 billion, the company’s market capitalization six days ago stood at $132.38 billion, as brass continue to stand by their deal with Mulvaney - an outspoken activist who has more than 10 million followers on social media.
The dip comes after Anheuser-Busch’s stock price enjoyed a brief uptick in the latter half of March, which itself came as a continuation of an ongoing slow climb back to $80-plus share prices the company boasted pre-March 2020.
This year on March 20 the shares were trading around $60 - a resistance marker it had been hovering around since January.
But by March 31, its stock rose to $66.73, a peak not seen in three years.
The shares have been impacted since with drops coinciding almost to the day with the newly announced partnership between Mulvaney and Anheuser-Busch’s best-selling beer brand.
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Also the best-selling beer in the country, Bud Light began their partnership with Mulvaney by sending the influencer - who began transitioning from male to female in 2021 - custom cans featuring her face and pro-LGBTQ language, to commemorate her being a woman for over a year. o_O
The gift - touted by the star in a series of partnered posts - kicked off the since-confirmed partnership, which was further established by a subsequent video featuring a naked Mulvaney. :rolleyes::rolleyes:
The video appeared before her 11 million followers in a bathtub drinking a can of Bud Light, Mulvaney faced huge criticism during which several have sworn off the swill completely in protest of the partnership.
Detractors such as Kid Rock - who filmed himself shooting several cases of the best-selling beer in defiance - are now accusing the brand of pandering to the progressive left.
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Alamy
Due to this huge backlash, some people are taking the due credit for the drastic drop in Anheuser-Busch’s value, while others have aired their disapproval of Mulvaney being the new face of the brand on social media.
In the midst of all the criticism, Bud Light’s parent company was forced to issue a formal statement saying it supported Bud Light’s decision to work with Mulvaney, who ballooned to internet stardom with a series of videos documenting her becoming a woman.
‘Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics,’ the rep said in a statement shared with several outlets last week.
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It added: ‘From time to time, we produce unique commemorative cans for fans and for brand influencers, like Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public.’
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But their backdown over the matter only made matters worst and made the customers angrier - and likely played some part in Anheuser-Busch’s recent market woes, which for the most part began at the start of the month.
Incidentally, the first day of trading in April was April 3 - the day after the Mulvaney partnership was formally announced.
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During a podcast appearance Tuesday, Mulvaney commented on the stark response seen since then, saying her critics are taking advantage of an easy target.
‘The reason that I think I am so … I’m an easy target is because I’m so new to this,’ Mulvaney told Rosie O’Donnelll on the famed comic’s podcast Onward with Rosie O’Donnell.
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‘I think going after a trans woman that’s been doing this for like 20 years is a lot more difficult. I think maybe they think that there’s some sort of chance with me … But what is their goal?’
'These people, they don’t understand me and anything that I do or say then somehow gets taken out of context and is used against me and it’s so sad because everything I try to put out is positive.
‘It’s trying to connect with others that maybe don’t understand me. It’s to make people laugh or to make a kid feel seen.’