Well, a couple of months ago i did do a breakdown analysis of how LGBTQ economy actually drives the world. To jog your memory back we undertook a case study analysis of how gay parades rakes more profit than even the World Cup, NBA, NFL, Olympics, and any other social gathering all combined. I mean, gay pride rakes in more profit than Boeng and Apple INC, Google, and all those fancy brands (yes you heard me right). Now more than ever, both the private and public sectors are begining to listen to the collective voice of our community. In numerous ways, financial prowess is as as firm as our votes in the ballot box. We have fought so hard for our equality, but now our true equity lies in our economic power.
So according to a recent stat released by Consumer Index, the profit generated after taxation to gay-friendly brands in the U.S was $30 trillion!!! (Forgive me @ ChifuMbitika I dont know the metric that comes after a trillion for your small mind to understand after being converted to Kenyan shillings). The same report further goes ahead to state that an estimated $ 5 trillion were donated by American LGBTQ affiliated brands to NGOs including WHO, UN and all its branches including WB, UNESCO etc ( Essentially, @cortedivoire, @ rexxsimba, and @ SwagMargeddon, this means that all those condoms you use while hopping from one dingy s**thole brothel from another is from us…so much for respect).
I mean if we were nation, we would probably the 2nd lagest economy in the world. For a little perspective, that’s larger than the economies of the French, English, and the Germans combined- what an amazing nation. Another great news is that LGBTQ affiliated business have in the past decade grown larger and lasted longer even as small medium enterprises con’t to fail to reach the five-year mark throughout the globe.
To sum it up, I am calling on you brothers and sisters of our nation to utilize the trillion dollar clout to make a difference. It is high time we supported our community in our everyday endeavors in the manner we shop and invest. Remember to stand with those that have stood with us in Kenya I can name a few including Barclays Kenya, Coca-Cola Kenya, Strathmore High & Uni, St. Andrews Turi, Brookhouse, Nation Media Group, and Standard Media Group.
I wish my Muslim brothers and sisters a happy Ramadan. Stay home, maintain social distance, and observe proper hand hygiene so that my Dylan may fly back from Romania